Privacy Policy

This Privacy Policy explains how Zyenta LLC (“Zyenta”, “we”, “us”) collects, uses, and protects your personal data when you request a free audit, ask for a snapshot of your store’s scan, request an agency trial, or visit our website. We are the data controller for this processing.

Information we collect

• Information you give us: your email address, your store URL, your ecommerce platform, and (optionally) a monthly revenue band when you request a free audit, plus the signup source (e.g. “landing”). When you request an agency trial: your name, your agency’s name and website, the plan you chose, and any message you add.
• Information collected automatically: a referral code from the link that brought you here (e.g. ?ref=), stored with your request so we know which outreach it came from; and a salted hash of your IP address, used only to rate-limit and protect our forms and the store scanner. The hash is stored with scan and trial requests, which also hold your email address when you give one. It is never shown or shared, and your IP address itself is not stored.
• Analytics: if you accept analytics cookies, we use PostHog to understand how the site is used. Nothing is captured if you choose “necessary only”.
• Cookies: see our Cookie Policy.

How we use your information

• To prepare and deliver your free conversion audit, or the scan snapshot you asked for.
• To answer your trial request and set up your agency account.
• To send you your audit and related emails, with your consent.
• To operate, secure, and improve our website.

Legal bases (GDPR/UK GDPR)

• Consent: for sending you launch and marketing emails. You may withdraw consent at any time.
• Legitimate interests: for operating and securing the site (e.g. preventing abuse of our forms).

Service providers

We share data only with providers that process it on our behalf under contract:

• Cloudflare: website hosting, content delivery, database hosting (stores your requests), and email routing.
• OVHcloud: server hosting (runs your audit and keeps your request until it is delivered).
• Resend: email delivery (sends your emails).
• PostHog: website analytics, only with your cookie consent.

We do not sell your personal data. Your data may be processed in the United States and other countries; where required, transfers rely on appropriate safeguards such as Standard Contractual Clauses.

Retention

We keep your details while your audit request is active. If you unsubscribe or ask us to delete your data, we will remove it promptly, except where we must retain limited records to comply with legal obligations.

Your rights

Depending on your location, you may have the right to access, correct, delete, restrict, or object to processing of your data, to data portability, and to withdraw consent. You can unsubscribe from marketing emails at any time using the link in any email. To exercise any right, contact us at contact@zyenta.com. You also have the right to lodge a complaint with your data protection authority.

Security

We protect your data with encryption in transit and strict database access controls: the database is reachable only by our own servers, never with public keys.

Children

Our website and services are not directed to children, and we do not knowingly collect their data.

Changes

We may update this policy; we will revise the “Last updated” date above when we do.

Contact

Zyenta LLC, contact@zyenta.com